Pitcher receives strategic growth investment from Crest Rock Partners

Niederer Kraft Frey acted as legal counsel to Pitcher AG, Zurich on a transaction leading to a strategic growth investment from Crest Rock Partners.

Founded in 2011 by Mert Yentür, Pitcher is built as a flexible, innovative sales enablement solution to revolutionise how sales teams manage their day-to-day customer engagements with data-driven insights.

The NKF team was co-led by M&A/Corporate partners Philippe Weber and Patrik Peyer, working with associates Alexander Göbel and Michel Herren, junior associates Luisa Egli, Carlotta Ulmer and Noëmi Birchler (all M&A/Corporate), partner András Gurovits (IT), counsel Janine Reudt-Demont (Data Protection) and senior associate Livia Keller (Employment).